Retail and distribution
Reinventing retail through the contribution of technology
Technology and the understanding of processes are key elements to help in the major challenges faced by the sector, to adapt to new models and concepts such as hyper-personalisation and the mixed physical and digital (Phygital) scenarios
How we can help you
Innovative transformation
At Babel, through the consultancy unit specialising in retail and distribution, we are strongly committed to offering our clients an approach that helps them face today’s major challenges, such as a dramatic fall in margins, omni-channelling or sustainability, always supported by different exponential technologies, which provides us with a vision of innovative transformation and value contribution and helps them move towards the new models of the sector.
Hyper-personalisation
Offering personalised shopping experiences tailored to individual needs.
LTV
Solutions for Customer Lifetime Value assessment.
Phygital
A concept that combines the physical and the digital to create experiences.
Anti-Fraud AI
Systems for increasing sales margins.
Advantages Phygital LTV Anti-Fraud AI
Services
Retail Media
At Babel, we are committed to retailers exploring new business models to generate profits, and this involves the sale of services in their own marketplaces or the management of retail media networks (RMNs),
B2C services or B2B trade.
LTV
At Babel, we are committed to solutions to increase customer lifetime value (LTV), which is a metric that represents the total value that a customer generates for a company throughout their business relationship. This allows for the optimisation of resources, the optimisation of marketing, the establishing of loyalty strategies, and improvements in profitability
Anti-Fraud AI System
Online merchants face various types of fraud, each with its own methods and tactics. Making anti-fraud systems an essential element to increase sales margins by detecting fraud before the online sale materialises.
Why Babel
+60 Specialised Consultants
dedicated exclusively to the sector
+20 years
of experience in the sector