{"id":1035011,"date":"2025-05-29T15:47:24","date_gmt":"2025-05-29T13:47:24","guid":{"rendered":"https:\/\/babelgroup.com\/?post_type=babel-trends&#038;p=1035011"},"modified":"2025-09-29T08:55:36","modified_gmt":"2025-09-29T06:55:36","slug":"ai-as-a-catalyst-for-process-reengineering","status":"publish","type":"babel-trends","link":"https:\/\/babelgroup.com\/en\/media\/tendencias\/ai-as-a-catalyst-for-process-reengineering\/","title":{"rendered":"AI as a catalyst for process reengineering"},"content":{"rendered":"<div class=\"vgblk-rw-wrapper limit-wrapper\">\n<p>29\/05\/2025<\/p>\n\n\n\n<p>Interview with <strong><strong>David Hurtado, Innovation Lead at Microsoft Spain.<\/strong><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Microsoft y la IA como catalizador de la reingenier\u00eda de procesos | Tech For Good\" width=\"1280\" height=\"720\" src=\"https:\/\/www.youtube.com\/embed\/xYRhuCl4REg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><figcaption class=\"wp-element-caption\">.<\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>We speak with David Hurtado, Head of Innovation at Microsoft Spain, about how artificial intelligence is redefining the present and projecting a future where technology becomes an everyday ally for both people and companies. In a context of constant acceleration, the adoption of generative AI-based solutions is no longer optional, but a fundamental part of organizational evolution.<\/p>\n\n\n\n<p>The conversation focuses on the rise of intelligent agents, capable of autonomously executing tasks and transforming the relationship between humans and digital systems. These assistants, whether integrated into productivity tools or custom-designed, open the door to a new era of natural and contextual automation, where interacting with data will be as simple as having a conversation.<\/p>\n\n\n\n<p>Implementation, however, requires more than just technology: it demands a cultural and organizational transformation. The key lies in supporting people through the adoption process, in translating innovation into tangible results. This is where tech companies and specialized partners play a key role: building, adapting, and enabling platforms ready for the new paradigm of AI agents.<\/p>\n\n\n\n<p>Microsoft\u2019s vision is based on an open and modular ecosystem: from low-code solutions like CoPilot Studio to advanced infrastructures like Azure AI Foundry. But for all of this to work, it is essential to modernize applications and make them accessible through APIs, preparing the ground for seamless interaction between humans and machines.<\/p>\n\n\n\n<p>Beyond the immediate present, David points to the horizon of quantum computing as the next major disruption. Still in its early stages, this technology is shaping up to be the next leap in processing capacity, with a transformational potential comparable to that of today\u2019s artificial intelligence.<\/p>\n\n\n\n<p>The future will be built through collaboration and shared knowledge \u2014 a future in which speaking to technology will no longer be a metaphor, but part of everyday life.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\"><strong><strong><strong>The protagonists<\/strong><\/strong><\/strong><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"212\" height=\"264\" src=\"https:\/\/babelgroup.com\/wp-content\/uploads\/2025\/09\/David-Hurtado.png\" alt=\"\" class=\"wp-image-1035031\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<p><strong>David Hurtado<\/strong><\/p>\n\n\n\n<p>Innovator Lead at Microsoft<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/davidhurtadotoran\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"212\" height=\"264\" src=\"https:\/\/babelgroup.com\/wp-content\/uploads\/2025\/09\/Moises-C.png\" alt=\"\" class=\"wp-image-1035027\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><\/p>\n\n\n\n<p><strong>Mois\u00e9s C.<\/strong><\/p>\n\n\n\n<p>Head of Cloud Business Evolution at Babel<\/p>\n\n\n\n<p><a href=\"https:\/\/www.linkedin.com\/in\/moisesc\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><!-- .vgblk-rw-wrapper -->","protected":false},"excerpt":{"rendered":"<h4 style=\"color: #f39433\">David Hurtado<\/h4>\n<p> Innovation Lead at <b><font color=\"#f39433\">Microsoft<\/font>.<\/b><\/p>\n<p><\/br><\/br><\/p>\n<p style=\"font-size: 12px;color: #333\">29\/05\/2025<\/p>\n","protected":false},"featured_media":1035171,"parent":0,"menu_order":0,"template":"","class_list":["post-1035011","babel-trends","type-babel-trends","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/babel-trends\/1035011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/babel-trends"}],"about":[{"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/types\/babel-trends"}],"version-history":[{"count":8,"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/babel-trends\/1035011\/revisions"}],"predecessor-version":[{"id":1080002,"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/babel-trends\/1035011\/revisions\/1080002"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/media\/1035171"}],"wp:attachment":[{"href":"https:\/\/babelgroup.com\/en\/wp-json\/wp\/v2\/media?parent=1035011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}