Visual analytics

We facilitate the understanding of data by adapting it to people's profile and context of use, aiding decision making and making large volumes of information digestible in a clear, visual and understandable way

One of the concerns of executives in large companies is data, which is why we rely on exploring, analysing and communicating data in optimal fashion through narrative/storytelling: to generate memories that data alone cannot.

How we can help you

We analyse people’s needs and apply universal usability, reducing cognitive load and providing coherence and visual consistency.

We structure the information in an optimal way, dosing and prioritising it, adapting the content to the different types of users and with minimalist representations, prioritising the simplicity and clarity of the information for its use through a narrative that ranges from the most general to the most specific, and always in an intuitive, consistent and homogeneous way.

We select those types of components that are best suited to communicate the objective, comparing them and giving an overview of the status.

 

Decisions

Facilitating decision making.

Business

Helping understand the state of the business.

Visual communication

Tailored to people and their needs.

Data display

Agnostic to any data visualisation platform.

Advantages Visual data display Decisions Business

Partners with whom we work

Contact Babel