29/05/2026
Interview with Arthur Jordão, Executive Director at ESNA.
In this episode of Tech For Good, we explore Europe’s role in the global startup landscape in a conversation with Arthur Jordão, Executive Director of ESNA (Europe Startup Nations Alliance).
In an increasingly competitive international environment, Europe is seeking to strengthen its position through cross-country collaboration, policy alignment, and the creation of more favourable conditions for innovation and startup growth.
Throughout the discussion, we address some of the key challenges facing the European ecosystem, including regulatory fragmentation, the difficulty of scaling businesses, and the need to attract and retain talent. At the same time, we highlight initiatives and strategies aimed at making Europe more competitive and better prepared for the future.
Featuring Pedro Branco, Country Manager of Babel Portugal, this episode also provides a business perspective on the role organisations can play in strengthening the ecosystem and accelerating innovation.
A reflection on strategy, collaboration, and the future of startups in Europe.

